Paid Media

Marketplace and Shopping Ads

Sell more on Google Shopping, Amazon and Flipkart.

Why it matters

For online stores the key number is profit after ad spend. We organise the catalogue and campaigns around that, not clicks.

Overview

What is Marketplace & Shopping Ads?

We manage product ads and marketplace listings so your catalogue shows up where shoppers compare and buy, with reporting focused on profit, not just sales.

You get one accountable team, clear reporting and a plan that connects with your other channels. Marketplace & Shopping Ads works best alongside the services listed below.

Best for

D2C brands, sellers and retailers with a product catalogue.

What we track

Return on ad spendMarketplace salesAdvertising cost of sale
What's included

Everything in Marketplace & Shopping Ads.

01

Google Shopping and feed optimisation

Clean product data that earns visibility and clicks.

02

Amazon Ads

Sponsored Products and Brands managed to your margins.

03

Flipkart and marketplace ads

Promoted listings tuned for each marketplace.

04

Listing and A+ content

Titles, images and descriptions that convert browsers.

05

Catalogue and pricing insights

Spot winners, laggards and margin leaks.

06

Profit and ACoS reporting

Know what each rupee of ad spend really returns.

How it works

From first call to real results.

Step 1

Feed and catalogue clean-up

Titles, images, categories and prices in your product feed are fixed, since ads are only as good as the feed.

Step 2

Campaign structure

Products are grouped by margin and demand so best sellers get the right budget.

Step 3

Prospecting and retargeting

New buyers and cart abandoners get different messages across Shopping, Meta and search.

Step 4

Profit reporting

We track revenue, return on ad spend and, where you share it, margin.

What you get

Tangible deliverables.

Product feed optimisation
Shopping, Performance Max and Meta catalogue campaigns
Dynamic retargeting
Seasonal and offer calendar
Creative for key products
Revenue and ROAS dashboard
Is it right for you?

An honest fit check.

Good fit if…

  • You run an online store with a real catalogue
  • You know your margins
  • You want to scale spend with control

Probably not yet if…

  • You have only a handful of products and no sales yet
  • Your checkout has major issues
  • You cannot share any sales data
Tools and platforms

What we work with.

Google Merchant CenterAmazon AdsFlipkart AdsShopifyGA4Looker Studio
FAQ

Marketplace & Shopping Ads questions.

Yes, including listings, sponsored ads and reporting on profit, not just sales.

It is the structured product data that powers Google Shopping. Clean titles, images and prices lead to better visibility and clicks.

Yes. We often combine marketplace ads with your own store's Shopping and social campaigns.

Yes, plus custom stores. We connect feeds and tracking to the platform you use.

Works well with

Related services.

Let's talk

Ready to engineer your growth?

Tell us where you are and where you want to be. We'll come back with a clear plan within 24 hours.